Omnichannel Solutions

Omnichannel features are at the core of the OptimaMGS platform and is what sets it apart. With these tools you’re able to create a truly unique user experience across several channels from the one system. So no matter which channels your customers use, you have the components and features required to allow your staff to manage all channels in the most responsive, efficient and accurate manner.

Multiple channels, one system

Real Omnichannel

Multiple channels, one system.
A truly omnichannel system.
Deposit in retail, play online.
Use online credit to play in retail.
Loyalty points schemes across the board.
Consistent content and pricing.
Content personalization across each channel.
Centralized liability and risk management in real time.
Develop features for use across all channels.
Centralized promotions.

Mobile and Web

We create and support the best mobile and web Sports Betting and Gaming products using the very best technology. Our omnichannel system enables you to design a sports betting and gaming offering suitable for your customers across mobile, tablet or desktop devices using the same account across all channels for a better experience. At the same time, you have access to tools to manage each channel via a centralised system or individually, allowing you to decide what functionalities, promotions, and products you offer on each at any given time.

All major browsers supported.
All devices supported.
Full flexibility, easy to use, feature-rich.
Responsive or specific design when required.
Native, Hybrid and Web app.
Push communications and live content updates.
All major browsers and devices supported.
Responsive or specific design when required.
Native, Hybrid and Web App.

We are sportsbook and gaming software experts

OPTIMAMGS™ is based on cutting-edge technology to create products that achieve the highest quality performance. From HTML5 to ReactJS, Java Enterprise Edition and C++, we utilise the very best innovation to ensure OPTIMAMGS™ performs at the maximum level. Our back-end and front-end product developments are produced with outstanding performance and high availability in mind to ensure we provide you with a world-class customer experience, even under extreme conditions.

Retail

Our innovative retail solutions are at the forefront of the betting and gaming industry. We are committed to being first to market with innovative retail products that rely on the latest technological advantages. We help you remain up to date with all the latest digital offerings to ensure the best experience for your customers.

OptimaMGS PSBT™

Our award-winning PSBT™ enables retail sports betting and gaming operators to leverage from the online trends that can attract the next generation of audiences. Fully integrated in the platform, PSBT™ offers all the services available through the online channels to customers physically present in a retail outlet. Enrich your player’s physical experience with this innovative approach to retail. Features include:

 

   Match recognition with OptimaMGS Match-Catch™

   Intuitive and Easy to Use

  Anonymous cash-based experience available only when players are in retail venues

OptimaMGS Serverless

Transform your business with our over the counter terminals, specific to the UK and Republic of Ireland. OptimaMGS Serverless is a renowned innovative POS designed with the “do more with less” concept in mind. The serverless system enables you to benefit with a huge increase in performance and cost reduction. The solution is unlike any other Server Based EPOS solution, designed with market leaders in mind. Benefits include:

Cost Reduction 0
+4000
Shops Worldwide

OptimaMGS EXAtill

Enter the new digital era with the online, retail cash-based application with call-over and mark-sense features. Supported by a flexible set of hardware components and an architecture designed to support large estates and diverse regulatory requirements, the EXAtill product sub-system benefits from low infrastructure and maintenance costs, automatic risk control and tighter security, therefore providing new business opportunities for franchise shops and mobile outlets. Benefits include:

Cost Reduction 0
15000
Shops Worldwide

Self Service Betting Terminal

The OptimaMGS iSSBT™ Software subsystem benefits from a suite of products and services at its core, which can be easily integrated in your selected Self Service Cabinet hardware of choice. Our iSSBT™ software provides consistency across channels, services and pricing, allowing you to gain more margin than any other fully managed solution available in the market.

  Designed to provide maximum content and betting opportunities

  GUI brandable and optimized for fast bet capture

  Cabinet-agnostic architecture of the application

Self Service Betting Terminal

The OptimaMGS iSSBT™ Software subsystem benefits from a suite of products and services at its core, which can be easily integrated in your selected Self Service Cabinet hardware of choice. Our iSSBT™ software provides consistency across channels, services and pricing, allowing you to gain more margin than any other fully managed solution available in the market.

  Designed to provide maximum content and betting opportunities

  GUI brandable and optimized for fast bet capture

  Cabinet-agnostic architecture of the application

Call Centre

Enhance your customer service capabilities with our betting opportunity catalogue, available in a module that allows you to take as many bets as possible.

Integrate any new channel with ease

OPTIMAMGS™ allows you to integrate any new engagement channel or third party product you like. As experts in sportsbook and gaming software creation, we have the know-how to do this with speed and accuracy.

Discover our solutions